Food label lawsuit – Jelly Belly hit for “Evaporated Cane Juice”
Once again the food label matters; ingredient names matter; word choice matters.
Law360, March 28, 2017 — reports that “Jelly Belly Mislabeled Its Sport Beans Candy”
A group of consumers have hit Jelly Belly Candy Co. with a proposed class action alleging it deceptively labeled its Sport Beans candy products as containing “evaporated cane juice” instead of sugar after the U.S. Food and Drug Administration found the phrase was misleading. The suit was filed in San Bernardino California.
Knowledge Bank’s take – First, always consult your lawyer on legal matters. Second, evaluate each food label to determine if you are using the term “Evaporated Cane Juice” and understand your situation. Third, if needed, develop your action plan.
As we previously posted, the FDA has been clear. The FDA says labeling sugar as evaporated cane juice ” is false or misleading because it suggests that the sweetener is fruit or vegetable juice or is made from fruit or vegetable juice, and does not reveal that the ingredient’s basic nature and characterizing properties are those of a sugar.”