Hormel Buys In to the Natural Trend for $286million

jnb-000315Hormel, perhaps the epitome of processed foods, jumps into the natural movement.

ProjectNOSH

Demonstrating the ongoing interest in next-generation food brands, CPG giant Hormel today announced the acquisition of natural nut butter and snack maker Justin’s for $286 million. Justin Gold, Founder of Justin’s, told Project NOSH that the brand admires Hormel’s success and looks forward to learning from the larger company

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Source: Hormel “Bought In To What Justin’s Is” Says Founder Gold | Project NOSH

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